We are still planning to have the Oktoberfest Festival, however, we are evaluating everything throughout this unprecedented time. Please check in regularly for updates as we have them.

Hickory, NC is proud to host Oktoberfest each year during the second weekend of October. Having been co-founded by a German, Adolphus “Dolph” Shuford, Hickory has a long, proud German heritage. Home to the United States headquarters for several German companies, and being a sister city with in Altenburg, Germany, our connection to Germany, has never left us.

It’s with this pride in our heritage and our Historic Downtown, we invite you to this year’s 35th Annual Hickory Oktoberfest in Downtown Hickory. Please mark your calendars for October 9th, 10th and 11th!

Interested in becominging a vendor for Oktoberfest 2020? All applications and payments will be made and accepted online. You will be able to begin submitting your applications in mid-February. Should you have any additional questions, you may email us at oktoberfest@downtown-hickory.com. Please no phone calls.

Interested in becoming a sponsor for this event that draws approximately 100,000 people? Please contact our Executive Director, Amy Ogle at info@downtownhickory.com or 828-322-1121.